Viber games service has been launched worldwide for Viber users. This comes as the plans for the popular chatting application’s expansion plans. Viber has joined hands with some top gaming companies in the world.
At present there are three games with Viber that are just standalone apps. These games are available on both Play Store and iTunes to download for free. The Viber games in question are Viber Candy Mania, Wildluck Casino and Viber Pop.
It least needs a mention that Viber is expecting more engagement from the users apart from the increase in the number of users. Users can see the games that their friends are playing. They will also be able send game invites.
There are around 236 million actively users worldwide per month. And with the introduction of Viber games, it is likely that the user base will go up. There are many users who are crazy for games and eager to try out newer things. So, the opening of newer games can make more users active.
Talmon Marcos, who is the CEO of Viber, didn’t give out any details regarding the pilot. However, according to him, the primary data was pretty heartening.
Viber games are one of the sources for the company to make money. Apart from this, stickers and international calling – something similar to Skype – also adds to the revenue share of Viber. The company hopes that it will not only help in increasing the user engagement, but also cash in on the in-app purchases for more benefits in the future.
Another popular app Line gets around 50% of its income just like Viber gets through in-app purchases.
Rakuten had purchased Viber last year for an estimated price of $900 million. The company, like Viber games, has also introduced Public Chats. Public Chats allows users to access celebrity conversations.
Other users will also be able to avail of this new service soon. However, some of the earliest users of the newly introduced service are DJ Paul van Dyk, blogger Perez Hilton as well as the Next Model Management, the popular modeling agency.